All Episodes
Episodes
86. Understanding the Psychology of Consumer Behavior
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Why do we buy the things we do? Why is it that some brands speak to our heart deeper than others? Did you know there's a physchology behind the things we want that help drive buying decisions?
On this episode of The...
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85. Turn Your Expertise into a Profitable Digital Course
In this episode, we explore the underestimated value of personal knowledge and how to transform it into a lucrative online digital course. You know something that many others don't, and you can capitalize on that...
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84. Simple Social Media with Annie Schiffmann
Your day-to-day responsibilities already feel like a never-ending to-do list. And when you add social media marketing into the mix, it's enough to make anyone feel overwhelmed. Creating engaging content, knowing which...
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83. Unwrapping Success: Your Holiday Marketing Campaign
Over the next week or two, youâre going to start to receive an influx of Holiday marketing campaigns (Black Friday specials, cyber monday and more.) These campaigns are strategically designed offers to increase...
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82. User generated content: How to get your customers to help with your marketing
 Imagine a world where your clients help you create authentic marketing content that helps you build trust with their peers and other potential customers. On this episode of The High-Performance Marketing podcast,...
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81. Grow Emotional Engagement with your Customers
Many marketing messages are going unheard because they aren't connecting with their target audience on an emotional level.Â
As you prioritize emotional connections within your content creation, youâll see the...
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80. Channeling The Power of Strategy and Focus w/Katharine McMahon
Transcript
Welcome to The High Performance Marketing Podcast, a show focused on helping entrepreneurs and small business owners connect with their ideal customers using simple marketing and quality content. I'm your...
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79. 4 Winning Customer Attraction Methods
"How do I get more customers Ali?â Ahh, the million dollar question.Â
Should I start a YouTube channel, blog, start a podcast, send emails, or pay for ads? It's no wonder you feel confused about attracting customers...
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78. The Impact of Burnout on your Mind and Business
The stress of running a business can take a toll on even the most seasoned of business owners.Â
let's be real about the less glamorous issues that come with the territory. On this week's episode of the...
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77. The Customer is The Hero
For decades entrepreneurs and business owners have positioned themselves at the center of their marketing efforts. By focusing solely on the companyâs achievements and sharing stories about their experience and...
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76. Marketing vs. Branding. What's the Difference?
If you've ever found yourself confused about the difference between branding and marketing, you're not alone. While these terms may seem similar, they actually have totally different meanings and purposes in your...
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75. The Marketing Technology Stack every Small Business Needs
With so many marketing tools and platforms out there, it's easy to feel overwhelmed on which ones to choose, and can quickly lead to overspending.
On this episode of the High Performance Marketing Podcast we'll review...
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